The overall aim of Ambassador is to build knowledge of stories, history, special places and people within your region to connect and share stories of; to embrace communication by using simple tools to connect with people from other cultures.

A key foundation behind Ambassador is treating people with respect, as we say in New Zealand, embracing the essence of ‘Manaakitanga’ – treating people as if they were guests in your own home.

Ambassador creates confidence to connect and understand people – the very essence of helping people make decisions about buying, engaging, staying in and experiencing a region.